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AI & SEOllms.txt & agents.md

llms.txt & agents.md

Citera ships three page templates that generate machine-readable content summaries for AI systems:

TemplatePurpose
llmsShort summary — store name, top collections, key policies
llms-fullExtended summary + product catalog
agentsGuidance for AI shopping agents (checkout hints, policy links)

These aren’t SEO tricks — they’re a growing convention for helping AI systems read your store efficiently.

Set them up

Shopify admin → Online Store → Pages

Create three pages with these exact handles

  • llms
  • llms-full
  • agents

The handle is the URL slug — set it under the page URL field.

Assign the matching template

For each page, under Theme template in the sidebar, pick:

  • llms template for the “llms” page
  • llms-full template for the “llms-full” page
  • agents template for the “agents” page

Save each

The pages are now live at:

  • your-shop.com/pages/llms
  • your-shop.com/pages/llms-full
  • your-shop.com/pages/agents

Canonical URLs

Some AI systems look for these files at the root, like robots.txt:

  • /llms.txt — canonical convention
  • /agents.md — Anthropic’s convention

Shopify admin → Online Store → Navigation → URL redirects

Add a redirect for each

  • From /llms.txt → to /pages/llms
  • From /agents.md → to /pages/agents

Now both the canonical path and the /pages/* path work.

What the templates output

By default, the templates auto-compose content from:

  • Store name and description
  • Top collections
  • Policy links (Shipping, Returns, Privacy)
  • For llms-full: a product list with names, prices, and URLs

Customize the content

Each page shows the template output PLUS whatever you type in the page body:

Edit the page (Shopify admin → Pages → llms)

In the page content editor, add your own text

Anything you write here appears at the top of the machine-readable output.

Save

Don’t over-write it. Answer engines value structured, factual content. Adding marketing copy (“We’re the best store ever!”) is worse than useless — it dilutes the actual facts. Keep custom content to genuine differentiators (certifications, product origin, unique claims).

Editable in theme settings

Theme settings → AI & SEO

Find llms content and agents content

Text areas where you can override or extend the default template output.

Save

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